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Mattel rebrands My American Girl as Truly Me
Mattel's direct-to-consumer brand American Girl is rebranding its My American Girl line of dolls as Truly Me.Read More
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Toys ‘R’ Us CEO to retire, successor named
TRU chairman and CEO Antonio Urcelay is retiring after 19 years with the toy retailer. Former Domino's Pizza CEO David Brandon will take over as TRU's new CEO on July 1. Read More
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From the mag: State of flux at US retail
While US retailers continue to navigate the tricky confluence of traditional and digital consumption models, kids licensors and licensees are finding new ways to go with the flow. Kidscreen...
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From the mag: Why Mexico’s licensing market is heating up
It's not only the temperature that's rising in Mexico right now. The country's US$1.3-trillion economy, second only to Brazil's in Latin America, is showing signs of warming up when it comes to...
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LIMA awards the year’s top licensed properties, products
The consumer products campaign for Disney's mega-hit movie Frozen took top honors for overall best licensed program at yesterday's Excellence Awards, hosted by the International Licensing Industry...
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From the mag: Why small toycos are punching above their weight
In the Licensing Expo issue of the mag, Kidscreen explores how smaller toycos are bringing a unique skillset to executing master toy licenses.Read More
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From the mag: Nelvana focuses on girl-targeted IPs
Toronto, Canada-based Nelvana Enterprises co-head Andrew Kerr discusses securing the EMEA consumer products rights to Shopkins and worldwide licensing plans for Zhu Zhu Pets. Read More
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Fuhu grows Big Tab at retail with Best Buy, TRU promo
Fuhu is expanding its retail reach in the US this summer with two new in-store programs for its nabi Big Tab at Toys 'R' Us and Best Buy.Read More
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PBS KIDS, Whole Foods expand partnership
Building on their two-year partnership, organic grocer Whole Foods and PBS Kids are introducing a line of back-to-school products and earmarking some of the profits to fund the US pubcaster's...
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Thunderbirds Are Go CP program takes off in Oz
Thunderbirds Are Go's Australian licensing agent Merchantwise has brokered several new licensing and retail partnerships down under for the new version of the iconic 1960s series.Read More
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Disney Stores prepare for Force Friday
In celebration of the global retail launch of products from the highly anticipated film Star Wars: The Force Awakens, Disney Store locations will open for midnight madness on Friday, September 4 (Force...
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